Get AI super powers to grow in your PM job
Using AI in product management is not just about getting better at ChatGPT. It's about leveraging AI across the product development life cycle (PDLC) to accelerate, expand, and simplify what's possible, with AI super powers.
In 2.5 weeks, you’ll learn - by doing - how to:
Understand how AI works, when to use it, and possible risks for PMs
Use AI for customer and market discovery including synthetic users and interview synthesis
Use vibe-coding to build prototypes and MVPs of features or entire products (Lovable, Replit, Claude Design, Figma Make, Claude Code)
Automate your PM workflow with AI Agents and multi-agent orchestration (including Agents, Skills, Claude Cowork)
How to build AI products and define strategy VS execution
Use Evals to monitor the performance of AI products and ensure quality of the outputs.
This is a hands-on, instructor-led cohort for PMs who make real product decisions.
Duration: 2.5 weeks (short, intensive, focused)
Format: Instructor-led cohort with 2 sessions per week (see schedule below) and video lessons for review
Between sessions: Hands-on assignments to build the practical experience
What you’ll learn
Learn how to use AI super powers to accelerate customer discovery, validate solutions, and make better product decisions.
Understand how AI expands each of the PDLC phases in Discovery, Define, Ideate, and Drive.
Use Context Engineering to accelerate your process from problem definition to idea validation and drive innovation.
Learn advanced use of AI tools including: Claude Skills, Claude Code, Replit, Lovable, NotebookLM, ProductQuest, and others.
Create Synthetic Users, practice interview guides, and conduct synthetic customer interviews.
Synthesize your discovery and market research, and generate insights and opportunities
Use dedicated tools like ProductQuest.ai to synthesize your users and accelerate customer discovery
Build prototypes and functional MVPs with vibe-coding.
Learn how to use AI to ideate, prototype, prioritize, and validate new ideas quickly.
Practice using Lovable, Replit, and Claude Code
Define, create, oversee AI Agents that work independently and handle recurring PM work.
Create a repeatable workflow that you can apply to your job from discovery to PRD.
Automate your work with Claude Skills and AI Agents.
Understand the AI pricing models and how they impact product development and s
Apply techniques to minimize mistakes and improve accuracy of results.
Establish Evals and monitor the performance of your AI system.
Learn directly from Valerio
Valerio Zanini
Product Management and Innovation trainer. Author, "AI for Product Managers".
Who this course is for
Senior Product Managers and experienced Product Owners
PMs who want to move beyond “AI curiosity” to real, practical use of AI in product discovery and development, with hands-on practice.
PMs who want a deep-dive on how to use AI in product work to extend their PDLC.
What's included
Live sessions
Learn directly from Valerio Zanini in a real-time, interactive format.
Certificate of completion (CAIPI Certification)
Earn your CAIPI certification and share your new skills with your employer or on LinkedIn.
Free copy of my book
A digital copy of my book "AI for Product Managers" is included in the course.
1-on-1 coaching sessions
Every week, follow-up coaching calls with Valerio for implementation and support.
Pre-defined prompts / Skills for PM work
A library of prompts and Claude Skills you can use in your daily job.
Free trial of ProductQuest.AI
Platform for customer research and synthesis.
Access to my Virtual AI Agent 24/7
My AnswersFromMe AI Agent can answer questions on AI, Product Management, and Agile whenever you need help
Hands-on practice
Practical exercises after each session. Work on a real product idea and use AI from discovery to prototype.
Repeatable worflow
Learn a repeatable workflow that you can apply to your product decisions.
Community of peers
Collaborate, stay accountable, and share insights with like-minded professionals.
Lifetime access
Go back to course content and recordings whenever you need to.
Maven Guarantee
Your purchase is backed by the Maven Guarantee.
Course syllabus
5 live sessions • 47 lessons • 7 projects
Week 1
Jun
3
AI for PMs #1: Using AI in the PDLC
Wed 6/31:00 PM—3:00 PM (UTC)Jun
5
AI for PMs #2: Expand your PDLC with AI + Context Engineering
Fri 6/51:00 PM—3:00 PM (UTC)
Pre-Course Homework
#1: Discovery with AI: How to Use AI in the PDLC
#2: Expand AI in your PDLC with Context Engineering
Week 2
Jun
10
AI for PMs #3: Vibe-Coding to Create Prototypes and Validate Solutions
Wed 6/101:00 PM—3:00 PM (UTC)Jun
12
AI for PMs #4: Agentic AI
Fri 6/121:00 PM—3:00 PM (UTC)
#3: Vibe-Coding to Build Prototypes and Drive Solution Validation
#4: Automating your PM job with AI Agents
Free resources
Schedule
Live sessions
4 hrs / week
Lecture, Q&A, and student projects review
Wed, Jun 3
1:00 PM—3:00 PM (UTC)
Fri, Jun 5
1:00 PM—3:00 PM (UTC)
Wed, Jun 10
1:00 PM—3:00 PM (UTC)
Projects
2-4 hrs / week
Work on a real product idea while practicing AI tools for Discovery, Ideation, Prototyping, and Validation. Apply a repeatable playbook that can be used in any project.
Async content
1 hr / week
Additional articles and videos to further your expertise
Video introduction
Book "AI for Product Managers"
Book "AI for Product Managers" - digital copy offered to students
Digital copy included in the registration
Valerio's book "AI for Product Managers" is a companion to this course. You get a free copy when you register.
What you learn in the book
How to effectively use AI in your PM job.
Distinguish between Accelerate, Expand, and Simplify opportunities.
Save weeks of time by using the right tools at the right moment in the PDLC
Why building an AI product is different from a traditional SW product
Frequently asked questions
Maven for Teams
Reimbursement
Get your company to pay
Everything L&D needs: email template, receipts, and certificate of completion.
Get reimbursedTeam discount
Learn with your teammates
Save 20%+ when 2 or more teammates enroll in the same cohort.
Save 20%+ with a teamPrivate cohort
Run a cohort for your org
A dedicated cohort with a custom schedule and curriculum, tailored to your team.
Book a private cohort$1,495
USD